Watch Marketing And Maintenance » luxury watches

Zenith — founded 1865 in Le Locle, Switzerland. The complete guide to the brand that created the El Primero — the world’s first automatic chronograph — and the extraordinary story of the watchmaker who hid the tooling in an attic to save it from destruction.

A. Lange & Söhne — founded 1845 in Glaushütte, Germany. The complete guide to the world’s finest non-Swiss watchmaker: the Lange 1 outsize date, the Moon Phase perpetual calendar, and the extraordinary story of a brand that disappeared for 40 years and returned as one of the greatest in the world.

Ulysse Nardin — founded 1846 in Le Locle, Switzerland. The complete guide to the brand that mastered the sea: marine chronometers, the Genghis Khan Minute Repeater automaton, the Freak skeleton, and the Astronomical Trilogy.