Watch Marketing And Maintenance » Embassy

Discover EMBASSY — Switzerland's century-old luxury house in Lucerne, representing over 50 prestigious watch brands including Cartier, Hermès, and Vacheron Constantin, with a philosophy rooted in family-like service.

Switzerland's three most celebrated watch retailers — Gübelin, Bucherer, and Embassy — are all based in Lucerne and represent Patek Philippe, Rolex, and Jaeger-LeCoultre respectively. Learn how these institutions shaped Swiss watch retail.