Watch Marketing And Maintenance » IWC

The Richemont Group is the world's second-largest luxury conglomerate, owning iconic watch brands including Cartier, IWC, Jaeger-LeCoultre, Vacheron Constantin, and A. Lange & Söhne. Founded by Johann Rupert in 1988, Richemont generates over CHF 1.5 billion in annual watch sales.

IWC Schaffhausen — founded 1868 by an American engineer in Switzerland. The complete 2026 guide to IWC’s five classic collections: Da Vinci, Portuguese, Portofino, Mark XI, and Ingenieur.

Five essential elements define a world-class watch: master craftsmanship, limited production, cultural heritage, iconic design, and complex complications. A collector’s guide to understanding true luxury timepieces.